What gets you up in the morning? And whats the first thing you do when you wake up?
The first thing I do when I wake up is check my email, then check the orders that came in while I’ve slept, see if anyone tagged me in an Instagram post, reply to all my notifications, then check my to-do list for the day. Oh! And make myself a coffee somewhere in between.
Swimwear, jewellery, a basics line - how many businesses are you heading up and now that you have the successful start up formula - is it an easy game?
3 is a lot! Working on 2 more at the moment. Sometimes I think I’m spreading myself thin, but that’s the beauty of having multiple brands, I don’t get to put 100% of the pressure and stress into one line to succeed.
I would say 1201 B Studios, my creative office, is a home for the formula I’ve created for starting brands. The support system is plug and play now so it’s much easier but the creative is still what drives me.
Whats the first rule in business for you?
Love what you do. Want the reward, but also want to work hard for it. Don’t just do something to say you’re doing it.
You have such a colourful background in the entertainment and arts industry. Whats been a highlight and a lowlight?
Highlight: DJing Stereosonic Festival
Lowlight: Hiring a Production manager for a new project that left me high & dry, forcing me 6 months loss on a launch and a bunch of money.
What does entrepreneur mean to you?
Someone who can do anything they choose, successfully.
You live in the centre of LA, California. What is your favourite part of the city and why?
I love Downtown, it’s a fast paced area with no egos. Most parts of LA are all about what celebrity you’ll see & who has the best juice. Downtown is a mix of homeless, creatives, tacos places & banks. I do love Venice & West Hollywood but in small doses.
What do you find attractive in a man.
Who is your biggest Instagram girl crush right now.
I’m obsessed with Devon Lee Carlson. She’s so funny and down to earth. She’s someone you meet a feel like you’ve known since birth. She’s effortless, versatile, smart and ambitious.
Celine, Chloe, Opening Ceremony, Vogue, i-D, Dazed, Ruush and Zulu of course.